Best 15 Quotes & Tweets on Testing

Twitter wisdom in your inbox

1

A/B testing culture guiding product is a clear signal the company is out of new ideas.

Brian Norgard

Brian Norgard

@BrianNorgard

2

There's nothing like that feeling that you're pulling the thread on a big idea. The idea is still fuzzy, but you keep moving the code around, and it slowly becomes clearer, one refactoring at the time. It's in this phase I cannot stand to write tests first.

DHH

DHH

@dhh

3

A/B testing is over-rated. If you want to build something innovative, follow your intuition. Skip the market research and bet on a bold vision of the future.

David Perell

David Perell

@david_perell

4

If you can say the same thing in fewer words, do that. Run your ideas through a lossless data compression algorithm for maximum efficiency and impact.

Sahil Lavingia

Sahil Lavingia

@shl

5

Some startups are research experiments. Sometimes the best outcome is for them to realize there is no current solution, report back, and find a new hypothesis to investigate. That's not failure, that's necessary.

Sahil Lavingia

Sahil Lavingia

@shl

6

Overrated: A/B testing. Underrated: Vision.

David Perell

David Perell

@david_perell

7

Run a portfolio of experiments. Unlike an actual investment, you can increase sizing *after* the results are in at a similar entry price. Do that ruthlessly.

Patrick McKenzie

Patrick McKenzie

@patio11

8

Empathy is a superpower in marketing. And, while I’m all for data-driven marketing, you won’t build empathy by running A/B tests or analyzing site traffic. You need to talk to people. (Ideally people who recently bought from you and will share their story).

Katelyn Bourgoin

Katelyn Bourgoin

@KateBour

9

If your fact-checking proposal is well designed, then it should first be run by your enemies. Stress-test your instrument of control.

Naval Ravikant

Naval Ravikant

@naval

10

There’s no such thing as A/B testing for organic social media Convince me I’m wrong

Matthew Kobach

Matthew Kobach

@mkobach

11

Create fake social media profiles to test your content before you post it Content looks different in the wild than it does in a draft

Matthew Kobach

Matthew Kobach

@mkobach

12

Test until you have testimonials.

Jack Butcher

Jack Butcher

@jackbutcher

13

Programmers love to delude themselves into thinking that unit-test coverage of golden paths means quality software. "Worksforme / close".

DHH

DHH

@dhh

14

If you want more answers, take more tests.

Jack Butcher

Jack Butcher

@jackbutcher

15

Don’t memorize theory, test it.

Jack Butcher

Jack Butcher

@jackbutcher