Suhail Doshi

Suhail Doshi quotes on early stage

Founder MightyApp + Mixpanel. Pizzatarian, programmer, & music maker.

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In year one you likely don’t need: - A fancy office - A full-time assistant - An office / ops mgr - 2000+ sqft of office space - Fancy furniture - Lots of employees (> 10) - Perfect design What you do need: A product people love in spite of its flaws. The rest will come.


The first 12 mo of a startup can be compressed to: 1. Is there demand & does anyone want this? 2. Is it useful & will they keep using it? 3. How do I get more people to keep using it? Interspersed w/ periods of irrational conviction & temp sadness despite nothing having changed


I cannot urge early stage startups enough to make a model of their unit economics. It is so telling what will likely cause great, early pain in your startup in the first 5 years. It’ll keep you honest & let you test the accuracy of your intuition. Buffer for the unknown.


Some founders fear charging their users for their product early on. I think it happens out of fear that it's premature & worry it might demotivate them. But I think it's much worse to toil on the wrong thing & waste precious minutes of your life. Use Venmo/PayPal & test!


Stages of building the 1st product: "Is this possible?" "Anyone care about my prototype?" "I have 50 things missing I need to build" "Why is growth flat?" "omg things are getting better" "I have 50 bugs I need to fix" "Finally gonna add all the things I wanted in v1" <Long delay>


My favorite questions to ask fellow founders after they've found success are: - What were first 9 mo like of starting? - When did people start actually wanting your product? - When were things the worst? - Who were your first users? - What did you build that was critical?


Early versions of products have a rapidly growing backlog as soon as you get through the previous one. Once the product starts nearing the minimum set of features to satisfy one narrow use-case, a new minimum set forms around a different but overlapping set of use-cases.

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