Best 40 Quotes & Tweets on Scaling

Twitter wisdom in your inbox

1

You get better at writing one word at a time. You build your network one relationship at a time. You build your business one sale at a time. This never changes.

Sahil Lavingia

Sahil Lavingia

@shl

2

A three-step process to starting an online business: 1) Build an audience. 2) Build a product for your audience. 3) Scale the business with plug-and-play software instead of hiring people. The audience comes first. The product, second. I've seen hundreds of people do this.

David Perell

David Perell

@david_perell

3

As a startup, knowing when to scale the product & org is the most important decision. When you identify early signs of PMF, your instinct is to scale cause you've worked so damn hard for this moment. Make sure the PMF is real. Once you scale, it's almost impossible to go back.

Jeff Morris Jr.

Jeff Morris Jr.

@jmj

4

Scaling a company via code and contracts instead of via people mitigates the Principal-Agent problem. Scaling via community-generated code and content mitigates Hayek’s Local Knowledge problem.

Naval Ravikant

Naval Ravikant

@naval

5

Worrying about “scaling” when building a new web app is like worrying about how you’d invest a billion dollars when you’re broke. Scalability doesn’t get you users. First have users, then worry about scalability. The order matters.

Daniel Vassallo

Daniel Vassallo

@dvassallo

6

The problem with "don't be evil" wasn't that it couldn't be done, but that it couldn't be scaled. We shouldn't ridicule people for believing in principles, but we should absolutely call them out when they abandon them.

DHH

DHH

@dhh

7

You can have a conversation with a few people at a time. Your blog posts can be read by thousands of people at a time. Your products can be used by millions of people at a time. Productize yourself to scale yourself.

Sahil Lavingia

Sahil Lavingia

@shl

8

It’s okay to launch your app with only a handful of invited users. Don’t let anyone pressure you into scaling because they think you’re being elitist—making a few people happy is critical at the beginning. When the product is great & everyone is using it, that noise won’t matter.

Suhail Doshi

Suhail Doshi

@Suhail

9

It’s really hard to build anything useful, let alone a product that scales. Cheers to those of you bravely giving it a go. I am with you.

Brian Norgard

Brian Norgard

@BrianNorgard

10

11

First to market is less important than first to scale.

Hiten Shah

Hiten Shah

@hnshah

12

When you start a business your job is to do everything. As you grow a business your job is to find and convince other people to do 99% of what you used to do. Both sets of skills are required to scale yourself and the business you created.

Hiten Shah

Hiten Shah

@hnshah

13

The school I want to build: 1) Start writing 2) Build an online audience 3) Start a company in your niche Graduate once you have a profitable business.

David Perell

David Perell

@david_perell

14

Startups are defined by quality and scale. Quality without scale as you're a craftsman, scale without quality and you're a bureaucracy.

David Perell

David Perell

@david_perell

15

Thinking big too early stops you from starting. Thinking small too late stops you from scaling.

Jack Butcher

Jack Butcher

@jackbutcher

16

Think of growing a social media following like growing a start-up: Create a niche market so small that you can dominate it. Then expand.

Matthew Kobach

Matthew Kobach

@mkobach

17

If you manage to get 1 MILLION people to visit your website every day, you will average 11.5 visits per second. You can likely serve all that traffic from a default node server running on a $100/mo host. Scalability is an overrated property. Watch out what you give up for it.

Daniel Vassallo

Daniel Vassallo

@dvassallo

18

Feeds are dead. Impossible to manage at scale, countless legal risk points and requires huge amounts of effort on behalf of the user. The world is moving toward private one-to-one and group sharing. Back to a more human form of communication.

Brian Norgard

Brian Norgard

@BrianNorgard

19

Founderhood is truly a game with escalating levels of difficulty Before you start: you must learn to do things well, then learn to be a part of a team Then eventually you must build your own team, and when that team is good, you’ve got to scale that team It always gets harder

Garry Tan

Garry Tan

@garrytan

20

Diversify to build experience, specialize to scale.

Jack Butcher

Jack Butcher

@jackbutcher

21

Imagine if artists had to show up and perform a track in person every time someone hit the play button on their phone. That's what you're doing when you sell your time. If your distribution doesn't scale, neither will your income.

Jack Butcher

Jack Butcher

@jackbutcher

22

Use content to scale your reputation. Use product to scale your income.

Jack Butcher

Jack Butcher

@jackbutcher

23

Challenges at a high growth company: 1. Be disciplined about hiring the right people. It can take months before you make an offer. That's okay. 2. Transition from "everyone owns a bit of everything" to "everyone owns one thing" & empower teams. 3. Hire more senior employees.

Jeff Morris Jr.

Jeff Morris Jr.

@jmj

24

Growing a startup is a fun challenge. Successful businesses that reach scale often stagnate. The early days of growth can greatly reduce the chances of stagnation as a business scales.

Hiten Shah

Hiten Shah

@hnshah

25

Scale your talent, build product.

Jack Butcher

Jack Butcher

@jackbutcher

26

Blockchains have high internal coordination costs for security and stability and lower external coordination costs for social scalability.

Naval Ravikant

Naval Ravikant

@naval

27

Thinking about scaling your team is not dissimilar from scaling a web application. Stay with me 👇🏽 An app starts out with a single read-and-write database, and zero caching. The code is simple, and there's a single source of truth...

Sahil Lavingia

Sahil Lavingia

@shl

28

4-tier / micro-service architectures are organizational scaling patterns far more than they're tech. 1st rule of distributed systems: Don't.

DHH

DHH

@dhh

29

Here’s a playbook for coaches and consultants: 1) Find your first clients. 2) As you work with them, you’ll find to the common problems. 3) Scale your knowledge by creating an information product. People will pay-up for well-packaged information. Learn. Build. Sell. Repeat.

David Perell

David Perell

@david_perell

30

Moore's Law says that computers get twice as fast every two years. I think there's a similar curve that applies to tech startups: they get twice as cheap to build and scale every X years. (I don't know what X is, though.)

Sahil Lavingia

Sahil Lavingia

@shl

31

Co-located teams move much faster than fully remote, asynchronous teams. But they spend far more money per feature shipped. The speed is often worth the cost in the early days, and less so over time as scalability and stability take priority.

Sahil Lavingia

Sahil Lavingia

@shl

32

Broke: Network at a bar 🍺 Woke: Network by writing on the internet 📱 Writing is shareable, long-lasting, and INFINITELY scalable. Writing is modern networking.

David Perell

David Perell

@david_perell

33

Build a system that scales so you can keep doing things that don't scale.

Jack Butcher

Jack Butcher

@jackbutcher

34

35

The more specific the solution, the easier the sale.

Jack Butcher

Jack Butcher

@jackbutcher

36

Scaling is more about saying no than yes.

Jack Butcher

Jack Butcher

@jackbutcher

37

The key to scale is detail.

Jack Butcher

Jack Butcher

@jackbutcher

38

The #1 mistake founders make is losing focus towards their most logical and deliberate next milestones.

Hiten Shah

Hiten Shah

@hnshah

39

Skill unlocks scale.

Jack Butcher

Jack Butcher

@jackbutcher

40

The key to scalable income is generating a scalable result. The key to a scalable result is solving a common problem. The key to solving a common problem is a well designed system. TLDR; To make more money, design and sell systems.

Jack Butcher

Jack Butcher

@jackbutcher