Best 30 Quotes & Tweets on Play

Twitter wisdom in your inbox

1

You can make a full-time living doing whatever you want, as long as you can create entertaining and educational content about it.

Sahil Lavingia

Sahil Lavingia

@shl

2

You hit escape velocity when you like personal growth more than passive entertainment

David Perell

David Perell

@david_perell

3

Work with people that make arguing enjoyable.

Brian Norgard

Brian Norgard

@BrianNorgard

4

Most content is geared towards entertaining the average instead of educating the intelligent

David Perell

David Perell

@david_perell

5

When people ask if they should stay where they are, I tell them: Make sure you're having fun. Make sure you're learning. Make sure you're being paid fairly.

Sahil Lavingia

Sahil Lavingia

@shl

6

People think good social media is difficult. It’s not. Create content that does at least one of the following: -Educates -Entertains -Informs -Inspires

Matthew Kobach

Matthew Kobach

@mkobach

7

Formula for new business ideas: Take a boring experience, and make it exciting. Examples: Gyms: Equinox Coffee: Starbucks Airlines: Virgin Atlantic Grocery Stores: Wegmans Endless opportunities.

David Perell

David Perell

@david_perell

8

Past: "Every company is a tech company now." Future: "Every company is a media company now." Three reasons why: 1. The entire media business is inverting. 2. Content and commerce are converging. 3. Marketing and entertainment are the same thing now. Media is eating the world.

David Perell

David Perell

@david_perell

9

Make your audience happy, motivated, and informed, by making your content entertaining, inspiring, and educational.

Sahil Lavingia

Sahil Lavingia

@shl

10

Imagine thinking that having fun is a waste of time.

Daniel Vassallo

Daniel Vassallo

@dvassallo

11

The most interesting people I know are allergic to boredom

David Perell

David Perell

@david_perell

12

A rule for good writing. Don’t use consultant words: Empower, synergy, disruptive, deliverable, innovative. Readers don’t want to feel like they’re reading a pitch deck. They want to have fun learning, as if they’re talking to an interesting friend at a bar.

David Perell

David Perell

@david_perell

13

Great marketing doesn’t feel like marketing. It feels like entertainment, education, and problem-solving.

Katelyn Bourgoin

Katelyn Bourgoin

@KateBour

14

Most people are afraid to make their products playful It’s a shame because consumers love a playful product

Brian Norgard

Brian Norgard

@BrianNorgard

15

Social media is fun You might be surprised what happens when you let your brand have some.

Matthew Kobach

Matthew Kobach

@mkobach

16

Learn to teach, learn to entertain, and full-time learning can become your job

David Perell

David Perell

@david_perell

17

If you’re in the organic social media business, you’re in the entertainment business

Matthew Kobach

Matthew Kobach

@mkobach

18

Traditional educators tend to see entertainment and education as opposites. Online educators tend to see entertainment and education as synergistic.

David Perell

David Perell

@david_perell

19

Social media hasn’t ruined anyone’s attention span. It’s that people doesn’t use social media to be advertised to, they use it to be entertained. So if they aren’t instantly entertained they quickly move on to the next piece of content.

Matthew Kobach

Matthew Kobach

@mkobach

20

Not enough companies employ humor as a selling tool. Admittedly, making people laugh isn’t easy but when you get it right people don’t forget the brand.

Brian Norgard

Brian Norgard

@BrianNorgard

21

It’s more fun to create than to consume

Matthew Kobach

Matthew Kobach

@mkobach

22

What most people think a lifestyle business is: Having more fun and working less. What a lifestyle business actually is: Being dangerously good at something and creating a tremendous amount of leverage so you can work whenever you want.

Jack Butcher

Jack Butcher

@jackbutcher

23

Social media is fun Don’t be afraid to have some when posting — especially for a brand

Matthew Kobach

Matthew Kobach

@mkobach

24

There is only one way for a person to use social media incorrectly: You don’t enjoy it when you’re using it

Matthew Kobach

Matthew Kobach

@mkobach

25

The competition for attention on social media is higher than on other mediums You have to be more fun, more casual, more captivating, more gratifying, more compelling, more intriguing, more provocative, more unique, more absurd, more playful... More attention-worthy

Matthew Kobach

Matthew Kobach

@mkobach

26

A few things you can do for audience building: - Share your knowledge (actions + results, consequences) - Reveal behind the scenes (business decisions, financial details) - Entertain (jokes, memes) - Share a journey as it happens (starting a business, creating something)

Daniel Vassallo

Daniel Vassallo

@dvassallo

27

Top two things I've learned from writing fiction: 1. You're writing entertainment first. If it's not entertaining, readers won't make it to your ideas. 2. Readers need a character to root for. Someone they like but wouldn't want to be. Both can be applied to non-fiction too!

Sahil Lavingia

Sahil Lavingia

@shl

28

Three game-changing writing tips: 1) Streamline your message. Pare it down to its clearest, easiest-to-understand form. 2) Make your writing fun, playful, scary, suspenseful, or educational 3) Make your writing so compelling that a person would have to be crazy NOT to read it.

David Perell

David Perell

@david_perell

29

There are only two ways to get real social media followers: 1) Do interesting stuff in real life 2) Post interesting stuff on social media The most popular accounts do both

Matthew Kobach

Matthew Kobach

@mkobach

30

The early distinction between play and work that most of us learn prevents us from maximizing either.

Jack Butcher

Jack Butcher

@jackbutcher