Matthew Kobach

Matthew Kobach quotes on reading

marketing, content, creativity • life

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1

Actual habits of successful people: • Wake up when their body tells them to • Read stuff that interests them • Exercise when it best fits into their schedule • Drink coffee if they like coffee • Sometimes eat unhealthy food • Tell the people they love that they love them

2

Books aren’t your thing? Then read articles, blogs, newsletters, even tweets. Books don’t have a monopoly on great ideas.

3

Quitting isn’t always a bad thing. Quit reading that book you don’t enjoy. Quit that job you’ve plateaued in. Quit that relationship that is no longer healthy.

4

Read better books, create better content Watch better television, create better content Follow better accounts, create better content Listen to better podcasts, create better content Consume better content, create better content

5

Worry less about finishing the book, and more about understanding what you read

6

Worry less about finishing the book, and more about understanding what you just read

7

People enjoy feeling different emotions. It’s why we watch movies, listen to music, or read books. Same works for marketing.

8

We do judge books by their covers. It’s called marketing. And a bad cover can ruin a good story.

9

If someone you admire recommends a book, you buy the book. Immediately.

10

Successful people don't do things because they read somewhere that that’s what successful people do

11

If you don’t like the book... Stop reading it If you don’t like the show... Change the channel If you don’t like the tweets... Mute the account

12

Writing and writing a tweet are two different things. Just because you wrote a book doesn’t mean you can write a good tweet.

13

Just because you read something doesn’t mean you understand it. Anyone can ace a test without understanding the material.

14

People read now more than ever Learning to write effectively — even if it’s just tweeting — is a superpower

15

Write something you’d want to read Create something you’d want to watch Tweet something you’d want to retweet

16

The best books about social media are really just books about human nature

17

One secret for writing a great tweet: Pack as much wisdom as you can into the least amount of characters possible, all while keeping it easy to read

18

Tweet storms are not an excuse for brands to write novels. Tweet storms need to be linear, with each tweet encouraging the audience to continue reading. Never use it as an excuse to say more than you need to.

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