Matthew Kobach

Matthew Kobach quotes on long-game

marketing, content, creativity • life

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1

You can’t build a relationship overnight. You can’t build a community overnight. You can’t build a brand overnight. Building takes consistent effort over a long period of time.

2

There’s no hack for getting fit. There’s no hack for building a community. There’s no hack for maintaining a meaningful relationship. All the best things in life require consistent effort over long periods of time.

3

Long-term marketing: Brand building that endures over time. Short-term marketing: sales-focused activations that increase revenue. Both are important. Long-term marketing builds brand equity. Short-term marketing cashes in the equity you’ve built.

4

An effective social media strategy isn’t one that aims for short-term wins, but instead builds communities to meet long-term goals

5

Make focusing on the long-term your default mode

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