Matthew Kobach

Matthew Kobach quotes on focus

marketing, content, creativity • life

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1

Focus less on agreeing or disagreeing with something, and more on understanding it

2

You don't need more time, you need more focused time

3

Less sitting Less doing Less screen time Less consuming Less artificial light Less bubble Less distractions More walking More thinking More paper time More absorbing More sun light More perspectives More focus

4

Don’t focus on creating perfect content. Focus on creating relevant content.

5

Building a community on social media is difficult because it cannot be achieved by posting one great piece of content. You have to post content that resonates over and over and over and over and over and over and over and over and over and over and over and over and over.

6

Having to create social media content can feel overwhelming because the possibilities are endless. Solve for this by narrowing your focus: Create constraints, determine what you won’t post.

7

Everything in life is compound interest: • Doing your 100th workout yields more results than doing your first • Reading your 100th book yields more results than reading your first • Posting your 100th piece of content yields more results than posting your first

8

Make focusing on the long-term your default mode

9

Most branded organic social media fails because it tries to do too many things It’s better to do one thing well instead of several things poorly

10

Don’t focus too much on the latest social media tips, tricks, or hacks. Social media is a dynamic landscape with evolving algorithms, new platforms, and fickle audiences. Instead, focus on honing your marketing skills so that you can apply those lessons to any situation.

11

I cannot overemphasize the importance of taking the time to do one thing, and only one thing, deeply

12

The secret to successful relationships: Focus on other people’s needs, and surround yourself with people who do the same

13

How to immediately improve your social media writing: • Be clear • Be casual • Be concise

14

Knowing what to ignore is just as important as knowing what to focus on Not doing the wrong thing is just as important as doing the right thing Refusing to post bad content is just as important as posting great content

15

You can either compete with other people, or you can compete with yourself. One puts the focus on you, the other takes the focus away from you.

16

Don’t focus on creating perfect content Focus on creating content that your audience finds relevant

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