Matthew Kobach

Matthew Kobach quotes on competition

marketing, content, creativity • life

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Unpopular opinion: I don't particularly care what my competition is doing. It's hard to get ahead of someone when you're imitating them.


Don’t steal content inspiration from the competitors in your same industry. Steal content inspiration from the best in a different industry altogether.


The best way to separate yourself from your competition is to take inspiration from outside of your industry


If someone else can create a similar product or service, then brand is the only thing that can differentiate you from your competitors


The only person you’re in competition with is yourself. So make sure you beat that fool every chance you get.


Watch your competition, don't imitate them


Loving what you do is the biggest competitive advantage I know of


You can either compete with other people, or you can compete with yourself. One puts the focus on you, the other takes the focus away from you.


Having a nimble social media team is a competitive advantage The last thing you want to do when faced with an unexpected situation (good or bad), is to get in your own way


The competition for attention on social media is higher than on other mediums You have to be more fun, more casual, more captivating, more gratifying, more compelling, more intriguing, more provocative, more unique, more absurd, more playful... More attention-worthy


Constantly chasing your competition is a great way to assure you never pass them


Everyone steals content ideas. Just don’t steal them from your competitors. Steal them from different industries so that you stand out from your competition.


Monitor your competition, don’t copy them


Use social media to differentiate yourself from your closest competitor


If you’re posting content to social media looking to attract eyeballs, your competition isn’t your competition Your competition is EVERYONE creating social media content looking to attract eyeballs

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