Katelyn Bourgoin

Katelyn Bourgoin quotes on writing

4X founder // CEO of @CustomerCampCo // I help product teams figure out what triggers people to buy so they can market smarter // Seen in @forbes @inc @usatoday

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1

Don’t “create content.” Tell stories.

2

Marketing tactics don’t stop working because too many people start using them. They stop working when too many people use them *badly.* Good content will always rise to the top.

3

Wanna create more original content? Tell your story. No one else can tell it like you.

4

Create before you consume. Commit to spending your first 30 minutes of the day writing, designing or building stuff—rather than scrolling social. Presto! You just got an extra 2.5 hours back each week.

5

Writing tip: Write your intro paragraph last. Oftentimes you need to flush out the core concepts first before you’re ready to explain why people should give a damn.

6

Writing is hard. But having written feels awesome.

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