Katelyn Bourgoin

Katelyn Bourgoin quotes on skills

4X founder // CEO of @CustomerCampCo // I help product teams figure out what triggers people to buy so they can market smarter // Seen in @forbes @inc @usatoday

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1

Unlearning is a massively underrated skill.

2

What’s the most undervalued skill in marketing? Listening.

3

Unlearning is a massively underrated skill. If you want to be “right” then you must also be willing to change your mind when presented with new information. It’s not personal. 💛

4

When it comes to mastering skills, you can always tell the “drive-by gurus” from the practitioners. Drive-by gurus will read a few books or blog posts and think they know a subject inside-n-out. True practitioners are painfully aware of how much they still have to learn.

5

Being a good marketer doesn’t mean you’ll be good at sales — or vice versa. They’re different skill sets. That said... both marketers and salespeople can up their game faster by learning more about each other’s craft.

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