Katelyn Bourgoin

Katelyn Bourgoin quotes on education

4X founder // CEO of @CustomerCampCo // I help product teams figure out what triggers people to buy so they can market smarter // Seen in @forbes @inc @usatoday

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1

Great marketing doesn’t feel like marketing. It feels like entertainment, education, and problem-solving.

2

It seems like many online course creators think that giving their students *more content* means they’re giving *more value.* Wrong. No one wants more content. They don’t want to learn for the sake of learning. They want faster outcomes. Design for outcomes. Cut the fat.

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