## 1

1. Find a problem 2. Tell a story 3. Sell a service 4. Deliver a result 5. Build a product

## 2

We waste the most time on problems we don't yet have.

## 3

Most people struggling to get started spend time figuring out solutions for problems they don't have yet.

## 4

Find a problem. Build a process. Share proof. Sell access.

## 5

Money solves money problems, happiness solves happiness problems.

## 6

To get started, find a problem. To get paid, find a market.

## 7

Every problem is temporary.

## 8

Remote work teaches employees they don't need a job. If you can solve problems from anywhere, you can solve them for anyone.

## 9

Build for yourself, then find people like you. (easy) Build for others, then find people not like you. (hard)

## 10

If you can solve a problem by changing your behavior, it was never the problem - you were.

## 11

You can only solve the problems you can articulate.

## 12

Money doesnâ€™t solve problems, people do.

## 13

Solve a problem ten times, figure out the process. Solve a problem twenty times, improve the process. Solve a problem thirty times, codify the process. Solve a problem forty times, productize the process.

## 14

Make content that points out the problem. Make product that provides the solution. Repeat.

## 15

The thing we think of as the problem is almost always not the problem, but the result of the problem.

## 16

The more poorly the problem is defined, the more inadequate the solution will be.

## 17

Problems must be acknowledged to be solved.

## 18

Solve for distribution first by building an audience.

## 19

What you think you need: Brand Domain Website Matching social handles Email signature Business cards A title that makes you sound qualified What you actually need: Proof that you can solve a problem

## 20

Good: Use communication to solve problems. Better: Use communication to prevent problems.

## 21

Write about the problem to gauge interest in the solution.

## 22

Emotion finds problems. Logic fixes problems.

## 23

If you don't understand the system, you can't fix the symptom.

## 24

Your ability to solve a problem determines your value, not how long it takes you to solve it.

## 25

The one tactic to fix an enormous number of problems: Raise prices.

## 26

Problems get bigger when you ignore them.

## 27

Create content that points out the problem. Create product that provides the solution.

## 28

Language is the most robust technology we have. - Free - Open source - Millions of years of iteration Use it to build solutions, relationships, and reputation.

## 29

Worry blurs the problem.

## 30

To build scalable solutions, fix common problems.

## 31

The tighter the constraint, the more creative the solution.

## 32

The more narrowly the problem is defined, the more accurately the solution can be measured.

## 33

The more specific the solution, the easier the sale.

## 34

We can't get to better answers without asking better questions. Staying silent when you "don't know the answer" guarantees you'll never be a part of the solution.

## 35

Aspiring entrepreneurs: If you don't have experience solving problems on your own, join a team that does. A spot on a team (a job) gives you exposure to problems while limiting your downside. Get paid to make mistakes on someone else's dime first.

## 36

Find patterns, find problems. Fix patterns, fix problems.

## 37

The fastest way to grow your business: Solve problems in public.

## 38

The key to scalable income is generating a scalable result. The key to a scalable result is solving a common problem. The key to solving a common problem is a well designed system. TLDR; To make more money, design and sell systems.

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