Hiten Shah

Hiten Shah quotes on focus

I tweet about startups, growing businesses, and product strategy. Co-founder of @usefyi and @producthabits with @MarieProkopets. Past: @crazyegg & KISSmetrics.

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I was speaking to a room full of first-time founders today. I asked each person to share their #1 challenge. Half of them said, “there is too much to do” or some variation of that. My response was to tell them that they need to find the one thing worth focusing on right now.


When everything feels like a priority nothing gets prioritized. If your efforts are scattered, outcomes will be too. Discipline and persistence lead to unimaginable outcomes. Basic steps to take when you’re struggling: 🤔 Prioritize 🎯 Focus 🤓 Execute 🧠 Review ⚡️ Repeat


Product development at any stage of a business gets so much easier when you first focus on the problem(s) people have before you try to think about the solution(s). This is called problem-first product development. The alternative being solution-first product development.


Product people like to Product so they create new product development frameworks all the time. Most are focused on how to get teams to collaborate. Instead of how to deliver the most customer value in the shortest amount of time. Know what you are prioritizing when Producting.


The #1 mistake founders make is losing focus towards their most logical and deliberate next milestones.


I just meditated for 30 minutes and feel like a changed person after. My focus for the whole time was on gratitude.


Once you get past all the remote work advice, you’ll realize that you only need to focus on one thing to become excellent at it.

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