Hiten Shah

Hiten Shah quotes on creativity

I tweet about startups, growing businesses, and product strategy. Co-founder of @usefyi and @producthabits with @MarieProkopets. Past: @crazyegg & KISSmetrics.

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1

Startups are a vehicle to create what doesn’t exist yet. That is why so many startups fail. You might create something that isn’t meaningful enough at the time it was created for it to continue to exist. That is why old ideas that failed make a come back & succeed years later.

2

The simpler something feels to use, the harder it was to create. It took more time and debates for the maker(s) to get it right. That’s why you shouldn’t study makers to imitate their creations. Study makers to figure out how they make things.

3

As a startup, copying and pasting other people's ideas and strategy will only get you so far. At some point you need to think for yourself.

4

We exist to create.

5

Opinions create new products.

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