Hiten Shah

Hiten Shah quotes on building

I tweet about startups, growing businesses, and product strategy. Co-founder of @usefyi and @producthabits with @MarieProkopets. Past: @crazyegg & KISSmetrics.

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Build something people want to tell their friends about.


Three reasons people think lean startup and minimum viable products (MVPs) are garbage. 1. They think MVP means build something instead of learn something. 2. They think a MVP means broken or incomplete. 3. They don’t want to believe that they could be wrong about their ideas.


You can always build less to ship product faster.


Signing up for and using a lot of products on a regular basis is the best way to learn how to build great products. It’s like you literally start developing a taste for experiences that are good, bad, average, mediocre, frustrating, etc...


It’s easier than ever to build software. Now, in just a few hours, you can create something that used to take specialized skills and countless days. This is all because of the "no code" tools that let you do so much without writing a single line of code.


Building a product means saying no to your own desires and prioritizing customer needs instead.


The simpler something feels to use, the harder it was to create. It took more time and debates for the maker(s) to get it right. That’s why you shouldn’t study makers to imitate their creations. Study makers to figure out how they make things.


“Build something people need” is the new “build something people want”


The maker movement is here. Anyone can be a maker. With just a computer or even a phone, no matter who you are or where you live, you as an individual can make complex experiences that live on the Internet for others to consume. There’s magic in the air.


When discussing a product, I try to avoid talking about the features I want. Instead, I talk about problems the product solves for me. And how it can solve those problems and other related problems better. This shift in framing makes me better at building my own products.


Many people have built personal brands by giving generic, repetitive advice framed in a slightly different or not so slightly different way.


It’s always time to build.


When building products, prioritization is commonly discussed and debated. Rarely discussed and equally important: Sequencing

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