Garry Tan

Garry Tan quotes on market

Founder Initialized. PM/designer/eng turned Forbes Midas List Top 100 VC in startups worth over $40B, before product-market fit.

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1

There’s a direct relationship between how deep your minimum viable product must be and how crowded your market is— Novel? Release what is new first. Iterate. Crowded? Focus on what is novel—you must be clearly better than some of the alternatives for some customers even if few.

2

VCism that I wish wasn’t true: OK founders in a great market usually succeed. Amazing founders in a bad market always fail.

3

Often new markets are won before anyone knows there's a contest. Great founders secure the prize before others are even aware it exists.

4

In a crowded startup market with lots of competition you must either out-raise your opponents or out-cockroach them.

5

The counterintuitive thing about some B2B startups is that some exist mainly because they charge more than competitors, not less.

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