David Perell

David Perell quotes on truth

"The Writing Guy". He tweet about business, online learning, and Internet writing.

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1

If you want to learn writing, skip class and start a blog. If you want to learn marketing, skip class and build a business. If you want to learn psychology, skip class and spend a day in a casino. Reality is the world’s best classroom.

2

One of the biggest myths in marketing is that you need multiple channels to succeed. Find one channel that works and ride it to the top.

3

Life is like a conference. Everyone looks at the main stage, but most of the interesting stuff happens away from it. Skip the main event. Chat in the halls and over cocktails at night instead. Truth runs away from the spotlight.

4

Hunter S. Thompson once said: “I have a theory that the truth is never told during the nine-to-five hours.” Truth runs away from the spotlight. That's why if you go to a conference, the best ideas are shared at the cocktail bar and rarely the main stage.

5

If you answer the same question five times, write your answer down and turn it into an article.

6

The online creator playbook. ∙ Grow your audience on social media. ∙ Deepen the relationship via email. ∙ Build trust with a podcast. ∙ Monetize the masses with a subscription. ∙ Sell a course to your most engaged fans. ∙ Coaching and consulting for your best fans.

7

We tell stories when the truth is too painful to talk about directly

8

I value rationality less than I once did. Too many innovators follow the compass of intuition and too many important truths are paradoxical in nature.

9

Easy way to improve an experience: Eliminate confusion. ∙ Too many restaurants make it hard to find the host. ∙ Too many hotels make it hard to find the fitness center. ∙ Too many shopping malls make it hard to find the right store. Make things easy for people.

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