David Perell

David Perell quotes on knoweledge

"The Writing Guy". He tweet about business, online learning, and Internet writing.

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1

Books let you download somebody’s brain for the price of a sandwich

2

Toyota has a decision-making principle called “gemba.” Instead of depending on hierarchy, the people who are closest to what’s happening make decisions. Here’s why: Toyota believes that the more hands-on knowledge a decision-maker has, the better their decision will be.

3

Writing makes you see how unsure you are about things you thought you were 100% sure about

4

I grind my teeth thinking about how much valuable knowledge is lost because people think they need to use big words that nobody understands to sound smart.

5

The online course arbitrage. People will pay $10-20 for a book, but those same people will pay $1,000-2,000 for the same information in a live video format. The lesson: People want more than information. They also want inspiration, accountability and friends to learn with.

6

The #1 job of a teacher is not to instill knowledge, but to make their students excited about learning in the first place.

7

Writing shows you how little you know about topics you thought you were an expert on

8

Online course idea: How to consume information. It’s such an important topic and few people study it carefully. Eventually, people will watch their information diet like they watch what they eat. Good frameworks will make society smarter too. Important problem, huge market.

9

Making scientific writing easier to read is one of the highest leverage things we can do for the world. Think of all the essential knowledge that doesn’t spread because of bad writing.

10

You under-estimate how many things you know that other people wish they could learn from you.

11

Blogs are free. Podcasts are free. YouTube videos are free. Avoiding distraction is the hard part. The knowledge you need is right at your fingertips. And it’s free.

12

Einstein’s five levels of intellect, in ascending order: “smart, intelligent, brilliant, genius, simple.”

13

There’s no anxiety quite like the anxiety of walking into a giant library and confronting how little you know.

14

What would a 6-month curriculum for knowledge workers look like? Here’s an idea: • Build a note-taking system • Learn to write • Build a personal website • Nail the basics of design • Make “inbox zero” a habit Write well, build an audience, learn to organize your ideas.

15

My rules for working: 1) Solve problems other people aren’t solving. 2) Leverage the internet. 3) Share as much knowledge as possible. 4) Make two people proud: your 8-year old self and your 80-year old self. 5) The best partners have talents that look like magic to you.

16

If you follow your intuition for what’s interesting, you’ll have a collection of knowledge nobody‘s ever had before

17

Don't get distracted by the internet. Boom. That's 90% of what you need to know about how to be more productive.

18

Write to make sense of the world instead of trying to sound smart

19

You under-estimate two things: 1. How much you know that other people don’t. 2. How much you AND other people will benefit if you share your knowledge. Learn. Write. Publish. Repeat.

20

Masters work with less information, not more. • Painters see the essence of an object. • Investors focus on needle-moving variables. Information is nearly-infinite, and masters know which variables to pay attention to. Masters of attention.

21

Give knowledge work the same respect that great athletes give their sport. Train every day, write detailed improvement plans, and surround yourself with people who push you towards excellence.

22

A big percentage of your success as a knowledge worker depends on one variable. How long it takes you to get into a flow state.

23

People with well-written essays on their personal websites are the kinds of people you generally want to hire

24

My rules for consuming information: 1. The best resources on a topic tend to be trusted individuals. 2. Writing about a topic is the fastest way to learn about it. 3. If you have information overload, you need better filters. Cut the junk ruthlessly. Double down on quality.

25

In a world with limitless information, good taste is a competitive advantage. Have a nose for quality.

26

Think of all the knowledge that isn’t shared because people think that all their best ideas have been written down before and they have nothing new to contribute

27

You’ll learn more about history by studying how the narratives are framed than memorizing what you’re supposed to know.

28

Many 18-22 year olds don’t belong in a classroom. Maybe they’d learn more with four years of service than four years of college. More real-world knowledge. Much less debt. There are better ways to train tomorrow’s leaders.

29

Business school of today: Learning about business. Business school of tomorrow: Starting an actual business.

30

How to kill writer’s block: Most people start writing with a blank page. They expect ideas to magically appear in their mind Do the opposite. Start with TONS of information. Quotes, pictures, paragraphs. You name it. Then, start writing. New ideas will SPRING into your mind.

31

Whenever I write an essay, there’s a moment where I’ve written down everything I know about an idea, and I start seeing patterns I’ve never seen before. I live for that moment.

32

Taking notes is one of the easiest ways to stand out. We’re sending emails, reading books, scrolling articles, sitting through meetings, reading company memos, and scanning slide-decks. The better you can organize that information, the more people will want to work with you.

33

A series of excellent online essays is a better signal of clear thinking than most college diplomas

34

Knowledge Work 101: People over-estimate what they can accomplish with ten hours of distracted work and under-estimate what they can accomplish with two hours of undistracted work. Focus is everything.

35

Demand for knowledge is going up. Demand for MBAs is going down. Thats it. That’s the opportunity for startups.

36

What I've learned about online education: 1) People don't just want information. They want inspiration, friendship, and accountability. 2) Self-paced courses don't usually work because transformative learning can only happen with a group of peers.

37

People over-estimate the benefits of consuming information and under-estimate the benefits of producing it. Produce more. Consume less.

38

Information is food. The similarities: 1) Choosing what to avoid is as important as choosing what to consume. 2) Fasting has proven health benefits. 3) Just as you'll improve your food diet if you start cooking, you'll improve your information diet if you start writing.

39

Knowledge is like food. You can't just consume it. You have to digest it. Instead of reading more books, get more from the books you're already reading. Low-hanging fruit: 1. Start a book club 2. Share your notes publicly 3. Write an essay about your favorite book

40

If you want to become a good interviewer, develop a desperate need for knowledge

41

Broke: Humans learn by lectures. Woke: Humans learn by imitation. Lectures are an outdated way of transmitting knowledge, and future of education should reflect this. Humans are mimetic.

42

Amazing to see how fast new ideas go from “that’s so insightful, I’ve never thought of that before” to “that’s so obvious, doesn’t everybody know that?”

43

Personal knowledge management is a booming field, but I’m surprised there isn’t an expert for group knowledge management. Such a profitable niche.

44

Note-taking isn’t only about remembering ideas. It’s about remembering things you forgot you knew. By creating surprise, a good note-taking system will boost your intelligence. Cognitive superpower for the masses.

45

Most people would improve their information diet by reading only Wikipedia, and nothing else

46

My favorite writers are non-academic academics. They study with the seriousness of a college professor, but write with the freedom of a retired one.

47

Genius begins when the intellect is exhausted

48

The faster information spreads, the less a culture will value tradition

49

Reminder: You can accomplish things much, much faster than society says you can. You have the Internet in your hands and a phone with all the information in the world. Start building.

50

My #1 Learning Strategy: FOMO your way towards brilliance. Step 1: Surround yourself with intellectually hungry people. Step 2: Hang out with them. They'll inspire you and give you "Information FOMO." Step 3: Learn on your own. Go back to step 1. Repeat cycle forever.

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